HKIRC Sponsored ‘.hk’ Domain at World SME Expo 2008 to Help SMEs Facing Business Challenges

This important annual event provided one-stop support services, market trends and customer information to SMEs, and is free-of-charge to the public. The three-day Expo was held from 10 – 12 December in Hong Kong Convention & Exhibition Centre. HKIRC, being the event’s promotion partner, jointly promoted the event through a series of marketing activities to encourage SMEs’ participation.

HKIRC, as one of the event exhibitors, sponsored one-year new ‘.hk’ domain to visitors. In order to help SMEs to explore online business opportunities and to provide one-stop services to them, HKIRC also gave away free domains to participating service partners. In order to assist SMEs in overcoming the financial tsunami, HKIRC hosted a free seminar Dduring the Expo. , aiming to help SMEs to get over with the financial tsunami, HKIRC also hosted a free seminar to Views and insights of using ‘.hk’ for brand building online were shared, views and insights of using ‘.hk’ for brand building online and to present together with case studies to which help SMEs to understand the benefits of using ‘.hk’.

HKIRC provided an onsite quick-and-easy ‘.hk’ registration services to visitors to help them building up a unique Hong Kong identity online.


HKIRC hosted free seminar during the Expo to illustrate ways of building online business with ‘.hk’ branding online.